General Information
| Job Description | COMM SPEC 3 | Working Title | Communications Specialist |
|---|---|---|---|
| Job Code | 007477 | Grade | 22 |
| Department Name | University Library - D01090 | Department Head | |
| Supervisor | Effective Date | 10/28/2016 |
Position(s) Directly Supervised
| Job Code | Title | FTE |
|---|
Generic Scope
| Experienced professional who knows how to apply theory and put it into practice with in-depth understanding of the professional field; independently performs the full range of responsibilities within the function; possesses broad job knowledge; analyzes problems / issues of diverse scope and determines solutions. |
Custom Scope
| Independently oversees a comprehensive communications program for a unit or school with moderately complex communications requirements. The communications program usually includes written, visual, digital and electronic communications. Works with management to develop and execute organizational communication and market branding strategy. Designs and implements information campaigns. |
Department Custom Scope
| The Communications Specialist is responsible for developing, implementing, managing and contributing to a comprehensive communications program for the University Library. |
Education & Experience Requirements
Education Requirements
| Degree | Requirement |
|---|---|
| Bachelor's degree in related area and/or equivalent experience/training. | Required |
Experience Requirements
| Experience | Requirement |
|---|
License Requirements
Certification Requirements
| Certification | Requirement |
|---|
Educational Condition Requirements
| Condition | Requirement |
|---|
Key Responsibilities
| Description | % Time |
|---|---|
Works with management and clients to create, develop, and implement long and short term strategic communications plans and/or projects.
|
10 |
| Manages comprehensive communications programs, including written, visual, digital, and electronic communications. | 15 |
Advises and consults with departmental/college administration regarding all aspects of communications including developing strong communications strategies that effectively deliver the desired message, policy interpretation, and problem resolution.
|
15 |
| Ensures production of high quality products that effectively deliver the desired message within budget and time constraints. | 10 |
| Identifies specific communications needs and develops the content and process for organizational improvements. | 10 |
| Manages the social media communications strategy for the University Library and provides guidance on best practices. | 5 |
| Maintains knowledge of current industry trends and performs continuous assessment of innovative methodologies, technologies and approaches. Identifies opportunities for improvement and communicates them to University Library leadership. | 5 |
| Composes publications and other high impact communications on behalf of Library Administration. Manages the University Library newsletter; serves as editor; solicits and composes content. | 10 |
| Provides oversight of University Library advancement communications; develops protocols for donor interaction and gift acknowledgment; composes donor relations communications. | 5 |
| Generates a variety of reports including collections reports, endowment reports and the University Library's annual report. | 5 |
| Develops, and ensures consistent implementation of, protocol for internal events. | 5 |
| Performs other duties as assigned. | 5 |
Knowledge, Skills & Abilities
| Knowledge/Skill/Ability | Requirement |
|---|---|
| Knowledge of all aspects of communications, including strategic planning for various media venues, technical aspects and requirements of various venues, and most appropriate and effective applications. | Required |
| Knowledge and understanding of technical applications to effectively direct technical staff, or personally perform technical work, including design concepts, various media, and applications. | Required |
| Knowledge of the organization, its achievements, mission, vision, goals, policies, practices, infrastructure, and a strong knowledge of current affairs, and issues in higher education and/or health sciences. | Preferred |
| Solid skills to create, develop, and implement comprehensive long and short term strategic communications plans. | Required |
| Knowledge and skills to advise and consult with management to ensure delivery of the desired message to target and/or broad general audiences. | Required |
| Solid written, verbal, interpersonal communications, active listening and political acumen skills. | Required |
| Knowledge of location protocols and channels for communication internally and externally. | Preferred |
| Ability to communicate effectively both verbally and in writing. | Required |
| Ability to accurately apply a wide variety of policies and procedures. | Required |
| Ability to perform accurate, detailed work. | Required |
| Ability to foster a respectful, cooperative, professional and courteous environment, maintain confidentiality, and employ tact and diplomacy. | Required |
| Ability to organize work, establish priorities and meet deadlines. | Required |
| Ability to establish and maintain professional and highly collaborative working relationships. | Required |
| Ability to display initiative and remain flexible in a fast-paced and changing environment. | Required |
| Ability to communicate appropriately across different audiences. | Required |
| Ability to work both independently with minimal supervision and collaboratively in a team environment. | Required |
| Ability to verify facts and detect errors in spelling, punctuation, grammar and syntax. | Required |
Special Requirements & Conditions
| Special Condition | Requirement |
|---|
Other Special Requirements & Conditions
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Level of Supervision Received
| GeneralSupervision |
Environment
Working Environment
| Campus |
Other Requirements
Items Used
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Physical Requirements
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Mental Requirements
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Environmental Requirements
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Critical Position
| Is Critical Position: No |