General Information
Job Description | BROADCAST COMM SPEC 1 | Working Title | Outreach Coordinator |
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Job Code | 007449 | Grade | 19 |
Department Name | Recreation/Student Rec Center - D01117 | Department Head | |
Supervisor | Effective Date | 02/05/2018 |
Position(s) Directly Supervised
Job Code | Title | FTE |
---|---|---|
004922 | STDT 1 | 3 |
Generic Scope
Entry-level professional with limited prior experience; learns to use professional concepts to resolve problems of limited scope and complexity; works on assignments that are initially routine in nature, requiring limited judgment and decision making. |
Custom Scope
Learns and / or uses professional broadcast communication concepts, assists in researching and writing materials for broadcast. |
Department Custom Scope
The Recreation Outreach Coordinator uses the basics of communication to manage our platforms and our campus outreach team. Conducts surveys through our outreach efforts, as well as provide social media analytics. This position is responsible for monitoring trends and applying creative forms of communication with the UCR community. Assignments will arrive in the form of objectives with goals and the process by which to meet goals. Administers policies that directly affect subordinate staff, and provides priority setting and workflow analysis. |
Education & Experience Requirements
Education Requirements
Degree | Requirement |
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Bachelor's degree in related area and/or equivalent experience/training. | Required |
Bachelor's degree in communications, journalism, new media, public relations, or marketing. | Preferred |
Experience Requirements
Experience | Requirement |
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License Requirements
Certification Requirements
Certification | Requirement |
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Educational Condition Requirements
Condition | Requirement |
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Key Responsibilities
Description | % Time |
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Assists in researching and writing material for broadcast for a variety of programming for broadcast.
|
10 |
Learns and/or uses the basics of broadcast communications by assisting in all aspects of multimedia production.
|
20 |
May participate in meetings to discuss project concepts and production plans.
|
20 |
May assist in marketing and/or fundraising events.
|
10 |
Development of brand awareness and online reputation. As well as creating and managing content by way of staying on top of trends, and continuously monitoring and managing content including blogs, message boards, discussion groups, live chats, status updates, and provides immediate feedback to customers. | 20 |
Improve student engagement, including concept and promotional development (such as video, social media, photography, and word-of-mouth). | 10 |
Capture and analyze the appropriate social data/metrics (insights and best practices), while gathering reports and developing social media strategies. This information will be used in drafting market research reports to assist Recreation Marketing | 10 |
Knowledge, Skills & Abilities
Knowledge/Skill/Ability | Requirement |
---|---|
Basic knowledge and understanding of news and current events. | Required |
Basic written, research, editing, verbal, presentation, and interpersonal communication skills. | Required |
Basic organizational skills. | Required |
Basic knowledge of the campus including its vision, mission, goals, objectives and achievements. | Required |
Fluency in English | Required |
Implement a social media calendar to manage content and plan specific, timely social media campaigns. | Required |
Proven working experience in social media management, creating social media campaigns, and as a digital media specialist. | Preferred |
Conducts surveys to understand our target audience and to assist in improving student engagement. | Preferred |
Excellent consulting, writing, editing, presentation and communication skills. | Preferred |
Demonstrable social networking experience and social analytics collection knowledge. | Preferred |
Positive attitude, detail and customer oriented with good multi-tasking and organizational ability. | Required |
Special Requirements & Conditions
Special Condition | Requirement |
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In-depth knowledge of UC Riverside and the UCR Recreation Dept. | Preferred |
Other Special Requirements & Conditions
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Level of Supervision Received
CloseSupervision |
Environment
Working Environment
Campus |
Other Requirements
Items Used
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Physical Requirements
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Mental Requirements
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Environmental Requirements
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Critical Position
Is Critical Position: No |