General Information
| Payroll Title | PUBL INFO REPR SR | Title Code | 007671 | Grade/Step | 09 | Working Title | Campus Communications Officer |
|---|---|---|---|---|---|---|---|
| Department Name | VCUA University Relations | Supervisor | Kristiana L Williams | Department Head | Grant, James E |
Special Requirements and Conditions
| Critical Position |
| Valid Driver License |
| Travel |
| Travel Outside of Normal Business Hours |
Level of Supervision Received
| General Direction |
Items Used
| Standard Office Equipment |
Position Purpose
| The incumbent is responsible for creating messages, developing copy and providing communications counsel to UCR's faculty and administration for the purpose of enhancing UCR's reputation through marketing and media relations. Works as part of a team of communications professionals, including design, video and Web-based functions to develop and maintain an effective integrated marketing program for internal and external campus audiences. This position serves as the general media relations contact for assigned areas and academic disciplines to promote key initiatives, respond to requests for information, gather and analyze information and pitch influential reporters. |
Essential Functions
| Essential Function | % Time |
|---|---|
| Campus Communication | 100 |
| Maintain regular and frequent contact with sources in the colleges, departments and centers to solicit relevant information to highlight and promote UCR achievements through distribution as news releases, opinion pieces, Web features and other publications. Develop appropriate media contacts at relevant national, regional and local print, broadcast and Web media outlets. Serve as contributing writer for the quarterly campus magazine and for the faculty-staff newspaper. Represent the campus in communications matters with system-wide offices. Provide counsel and advice to Deans, faculty, staff and students on public information policies, media relations and opinion writing, and assists them in disseminating appropriate information when dealing with media outlets. Research and write speeches, brochure copy, Web site materials, fact sheets and other information and promotional literature. Coordinate social media posts for marketing and media relations projects. Other Duties as assigned. |
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Minimum Requirements
| Minimum Requirement | Display Ranking |
|---|---|
| 1 | |
| Graduation from college with a major in journalism, communications, business, or in a subject area related to the public information and writing specialty, and professional writing ability demonstrated by at least four years of professional writing for newspapers, magazines, radio, T.V., or web; or an equivalent combination of education and experience |
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| 2 | |
| Skill in organizing tasks, documents and materials with efficiency and accuracy. Ability to meet multiple deadlines and manage priorities effectively. |
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| 3 | |
| Skill and experience in identifying and relating to contemporary issues in light of accomplishments by university faculty and research entities. |
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| 4 | |
| Demonstrated skill in independently composing written communication materials, for a variety of audiences, using correct spelling, grammar, punctuation, composition, text editing, and proofreading skills. Demonstrated skill in writing concise, logical, grammatically correct, analytical or narrative communication/messages. |
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| 5 | |
| Demonstrated ability working with Web-based communications and social media, such as Facebook, twitter, YouTube. |
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| 6 | |
| Demonstrated experience in writing news and feature articles. |
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| 7 | |
| Demonstrated skill in analyzing situations and providing sound professional judgment on problems dealing with public communications and marketing. |
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| 8 | |
| Demonstrated skill in making oral and written presentations through various media formats to a wide variety of audiences to provide information, instructions, or explain subjects of interest. |
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| 9 | |
| Skill in identifying the correct issues to be communicated, the appropriate audience, the method of communication, and the timing of the communication. |
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| 10 | |
| Skill in establishing and maintaining cooperative, friendly and professional working relationships. |
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Preferred Qualifications
| Preferred Qualification | Display Ranking |
|---|---|
| 1 | |
|
Demonstrated extensive and progressively responsible experience in writing/marketing, journalism or related experience. |
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| 2 | |
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Demonstrated knowledge of academic and research enterprises, including health issues. |
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| Posted Position Purpose |
|---|
| The incumbent is responsible for creating messages, developing copy and providing communications counsel to UCR's faculty and administration for the purpose of enhancing UCR's reputation through marketing and media relations. Works as part of a team of communications professionals, including design, video and Web-based functions to develop and maintain an effective integrated marketing program for internal and external campus audiences. This position serves as the general media relations contact for assigned areas and academic disciplines to promote key initiatives, respond to requests for information, gather and analyze information and pitch influential reporters. Do you want to make a difference and have the opportunity to join a thriving, engaged and diverse University community? Apply today! Note: Interviewed candidates for this position will be asked to submit samples of their work/portfolios for review by the selection committee. Hired applicant must be able to successfully pass a background check through the Department of Justice.
About Strategic Communications: The Office of Strategic Communications is a team of professionals responsible for creating and managing the marketing and messaging of the University of California, Riverside. Strategic Communications consists of five separate departments: Marketing; Media Relations; Video Production Services; Web Development; Creative Design Services.
The University of California, Riverside(www.ucr.edu) is a doctoral research university, a living laboratory for groundbreaking exploration of issues critical to Inland Southern California, the state and communities around the world. Reflecting California's diverse culture, UCR's enrollment has exceeded 21,000 students. The campus opened a medical school in 2013 and has reached the heart of the Coachella Valley by way of the UCR Palm Desert Center. The campus has an annual statewide economic impact of more than $1 billion. For the second year in a row, Washington Monthly magazine has ranked the University of California, Riverside second among national universities in its 10th annual College Ranking Survey. It is the fourth consecutive year that UC Riverside has been ranked among the top 10 schools in the survey, which considers civic engagement, research, and social mobility. UCR also placed 21st in the category of "Best-Bang-For-The-Buck Colleges" - an exclusive list that ranks schools on measures of access, affordability and student outcomes. A member of the prestigious 10 campus University of California system, we are one of only six campuses named to the New America Foundation's 2013 list of "Next Generation Universities," as well as a Top-35 "Best Value School" according to U.S. News & World Report (2014).
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| Posted Minimum Requirements |
| -Graduation from college with a major in journalism, communications, business, or in a subject area related to the public information and writing specialty, and professional writing ability demonstrated by at least four years of professional writing for newspapers, magazines, radio, T.V., or web; or an equivalent combination of education and experience. -Skill in organizing tasks, documents and materials with efficiency and accuracy. Ability to meet multiple deadlines and manage priorities effectively. -Skill and experience in identifying and relating to contemporary issues in light of accomplishments by university faculty and research entities. -Demonstrated skill in independently composing written communication materials, for a variety of audiences, using correct spelling, grammar, punctuation, composition, text editing, and proofreading skills. Demonstrated skill in writing concise, logical, grammatically correct, analytical or narrative communication/messages. -Demonstrated ability working with Web-based communications and social media, such as Facebook, twitter, YouTube. -Demonstrated experience in writing news and feature articles. -Demonstrated skill in analyzing situations and providing sound professional judgment on problems dealing with public communications and marketing. -Demonstrated skill in making oral and written presentations through various media formats to a wide variety of audiences to provide information, instructions, or explain subjects of interest. -Skill in identifying the correct issues to be communicated, the appropriate audience, the method of communication, and the timing of the communication. -Skill in establishing and maintaining cooperative, friendly and professional working relationships. |
| Posted Preferred Qualifications |
| -Demonstrated extensive and progressively responsible experience in writing/marketing, journalism or related experience. -Demonstrated knowledge of academic and research enterprises, including health issues. |